Internal Linking
Choosing a contextual link that helps the next reader task
A contextual link belongs where a reader is likely to need the destination.
Section
Internal Linking
Internal Linking
Connecting supporting articles to the right main guide
Choose a supporting article's main guide by comparing its reader task, the guide's wider promise and the role of each page.
Internal Linking
Finding important pages with too few internal links
A page with few internal links may be hard for readers to find, even if its content is strong.
Internal Linking
Internal linking
Internal linking connects a reader's current question to the next useful page on the same site.
Internal Linking
Mapping redirects from old pages to relevant replacements
Choose where old URLs should lead, document exceptions and check that each final page answers the visitor’s original need.
Internal Linking
Removing broken and misleading internal links
A broken internal link sends the reader to an error.
Internal Linking
Writing descriptive anchors without forced keywords
Good anchor text tells a reader what opening the link will do.